Employment

Content Creator

Open Role: Freelance Content Creator

TrailHead Creative seeks freelance content creators focused on outdoor, product, and lifestyle photography, videography, and content writing. Proven experience with working within the brief to develop content for various clients is preferred. TrailHead Creative is a small, growing team of creatives obsessed with the outdoors. This position has the potential to become full-time.

Location: Remote or Hybrid (Richmond, VA)

Company: TrailHead Creative

Job Title: Freelance Content Creator

Reports to: Creative Director

About TrailHead Creative

We’re a brand marketing agency that specializes in helping small to medium-sized businesses grow. We primarily work with brands in the outdoor space but welcome any clients that align with our core values of Community, Conservation, and Craft. Our primary clientele includes fly fishing guides, outdoor NPO’s and regional businesses focused on community building or conservation. 

Role Overview

As a freelance content creator, you will be critical in shaping our clients' online presence. You’ll craft compelling copy, design engaging social media graphics, and produce incredible photography and video content that advances our client’s mission.

Key Responsibilities

  • Develop and execute content strategies to align with client business and marketing objectives.

  • Create engaging content for a variety of channels, including social media, websites, landing pages, e-newsletters, digital ads, blogs, and media outreach.

  • Write compelling, platform-specific copy for social media posts, blogs, email campaigns, and media pitches that resonate with target audiences.

  • Brainstorm and propose fresh content ideas that align with the latest digital marketing trends.

  • Assist with ad hoc marketing projects, including event support, as needed.

  • Stay informed about digital marketing best practices, tools, and emerging trends.

  • Produce photo, video or written content

Qualifications:

  • Bachelor’s degree in marketing, communications, or a related field.

  • Proven experience in writing, editing, copywriting, and managing social media platforms.

  • Familiarity with integrated marketing principles and strategies.

Skills:

  • Strong writing and communication skills with the ability to craft engaging, concise, and effective content.

  • Proficiency in social media management tools and platforms.

  • Experience with graphic design tools such as Canva; video editing skills are a plus.

  • Creative thinking and problem-solving abilities to develop unique and impactful content.

  • Ability to manage multiple projects simultaneously while maintaining attention to detail.

  • Collaborative mindset to work effectively with cross-functional teams and external partners.

Why Join Us?

• Flexible schedule: Work when it’s best for you!

• Opportunity to work with passionate clients in a variety of industries

• Collaborative, supportive team environment.

How to Apply:

Please send your resume, portfolio, and a brief explanation of why you’d be an excellent fit for this role to james@trailheadcreate.com

Applications without a portfolio will not be considered.